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Yumoş Street
In the center of Istanbul, Yumoş Street offered a distinctive Yumoş Bear experience.
"Yumoş Sokağı" became to be one of Istanbul's unique locations.
Over a million people have visited this area, which we set up in the heart of Galataport, as a great place for photography and interaction.
Hundreds of thousands of people were contacted, and thousands of pictures were taken. For the past two weeks, it has emerged as one of the most talked-about subjects on social media.
Power in Numbers
15 Days
Duration
150K+
Participants
1M+
Reach
Project Gallery
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